We empower innovators to develop smart products faster.

Introducing BConnect, a configurable and sovereign software platform to fast-track the development of smart devices, AI algorithms, and mobile apps. Harness AI and gamification to promote better health and lifestyle routines.


BConnect platform featuring AI, Engagement, Computer vision and Connectivity

5M+

users

67%

user retention

4.5/5

App Store reviews
Daughter and her mother checking health metrics on smartphone

Nudge into better habits

Create unique events that promote healthy behaviors using AI and gamification tools. From user loyalty and product adoption to treatment adherence, empower your customers to support beneficial lifestyle choices with our Engagement Engine and modular Flows.

BConnect platform featuring Connectivity component

Amplify your innovation potential

Develop and test innovative solutions in a secure environment before deploying your new algorithms or connected devices. Say goodbye to starting from scratch—reassess elements that you've already built with BConnect for your future products.

BConnect featuring Connectivity component

Enable seamless integration

Integrate your solution with other devices and applications thanks to our public APIs and flexible event system. Deploy real-time AI where it matters: on any smartphone or on the cloud.

At every step of your journey

1

Design: Getting started effortlessly

Bring your vision to life by converting it into an actionable technical design with our Blueprint and Architecture Composer. Transition your design into a functional solution, using our Code Generation Engine.

2

Build: Your prototype is your product

No need to throw away your prototype. Refine your solution’s technical design quickly using our robust collection of components and generated artifacts. Build reliable, impactful end-to-end digital solutions while retaining the agility of a prototype. Analyze product metrics to gain insights into user engagement.

3

Scale: Manage product lifecycle challenges

Handle multiple solution versions and prevent scaling obstacles with our comprehensive end-to-end versioning system. Sidestep chipset vendor lock-in using our Cross-Hardware Platform capabilities.

4

Grow: Expand your ecosystem

Enhance the potential of your solution through the integration of third-party devices, AI, and content. Our integration layers (APIs, Events) provide a secure and simple way to expand your ecosystem.

Your digital path toward a variety of use cases

Teaching kids to brush better with games and AI

Teaching kids to brush better with games and AI

Client size: Large company

Segment: CPG

In collaboration with Colgate, we created Magik, a revolutionary toothbrush that uses augmented reality and computer vision to teach kids optimal and consistent brushing habits. Through a captivating game, they conquer virtual monsters by correctly brushing each dental zone. We're happy to observe that using Magik toothbrushes has led to a significant increase in kids brushing their teeth over two times a day, for extended durations.

Understanding user habits from daily objects

Client size: Startup

Segment: Health and wellness

BBalance’s smart bath mat combines BConnect’s AI and connectivity technologies with personal health tracking features and short coaching videos to provide a holistic weight tracking experience. Similarly, this technology is used by BHeart to measure user energy, health, and more in watches that self-charge through motion and light, and then offer each user personalized recommendations on how to optimize habits for better daily health.

Delivering oral care insights to expand sales

Delivering oral care insights to expand sales

Client size: Large company

Segment: CPG

Together with Colgate we developed Hum, a smart toothbrush that combines AI-powered brushing analysis with personalized user insights and a variety of coaching experiences to teach Hum’s users how to take better care of their teeth. These features combine daily health with fun challenges to create an engaging user experience that increases product adoption and drives more sales.

Building a realistic avatar for daily hair care

Building a realistic avatar for daily hair care

Client size: Large company

Segment: CPG

Wella aimed to upgrade their hair salons with a personalized coloring experience. Our solution combined AI, AR tutorials and try-ons, 3D visualization, voice commands, and facial and object recognition to develop a unique 3D avatar experience. By connecting the custom 3D avatar to a mobile application, stylists provide recommendations and tips to customers before and after the appointment.

Providing expert guidance for better hair care routines

Providing expert guidance for better hair care routines

Client size: Large company

Segment: CPG

Global leader in high-end hair styling tools, GHD wanted to create a digital experience to give professional insights to users at home. Using our BConnect-powered data collection and curation engine, we developed an algorithm and coaching platform to provide step-by-step instructions and live feedback based on gesture accuracy. This solution guides users through creating salon-level hairstyles from the comfort of home.

Monitoring live health data with discrete sensors

Monitoring live health data with discrete sensors

Client size: Startup

Segment: Technology

Connectivity doesn’t just benefit the well-being of humans, but all living beings. Zalliant wanted a solution to prevent the spread of disease in young calves without the use of antibiotics. Together we developed an ingestible smart sensor with continuous temperature checks and alerts to monitor the real-time health of animals so caretakers can intervene with medication both faster and only when necessary.

Dr. Patricia Verduin, CTO at Colgate-Palmolive Company

Helping people take care of their oral health

"Working with the Baracoda team, Colgate was able to launch an affordable connected toothbrush which helps people take charge of their health and well being. Brushing correctly is key to healthy teeth and gums which can, in turn, positively impact overall health. Our teams innovated together and are proud of Colgate Connected Brush's great user experience and positive impact on people's health."

Dr. Patricia Verduin, CTO at Colgate-Palmolive Company
Dr. Patricia Verduin
Chief Technology Officer at Colgate-Palmolive Company
Mehdi Shili, Digital Innovation Global Director at Wella

Revolutionizing the customer journey

"Inventing the salon of the future is a very ambitious endeavor. This is why we partner with leaders in their area such as Baracoda in innovative IoT. The consultation experience we have developed on the smart mirror with a photorealistic 3D avatar is a game changer for our customers and their clients. Before executing any service, they can explore many hairstyles and color results on themselves in a completely safe environment".

Mehdi Shili, Digital Innovation Global Director at Wella
Mehdi Shili
Digital Innovation Global Director at Wella
Deborah Papiernik, SVP at Ubisoft

Improving medical treatment adherence with AI and gamification

“Adding gamification to AI gesture-tracking technology can definitely contribute to improving medical treatment adherence. In addition to monitoring proper dosages and medication application, the combination of the two can offer engaging ways to encourage patients to follow their treatment plans.”

Deborah Papiernik, SVP at Ubisoft
Deborah Papiernik
SVP New Business & Strategic Alliances at Ubisoft

What’s under the hood?

BConnect platform components

Request your BConnect demo today!

Baracoda smart mirror, toothbrush and smart dispenser